Pay-Per-Click (PPC) advertising is a fundamental aspect of digital marketing, allowing businesses to target potential customers effectively. This article explains the core components of PPC, including keyword selection, bidding strategies, and ad optimization. You’ll learn how to create compelling PPC ads that convert and how to track performance to ensure maximum efficiency. Whether ... https://digitalmarketingcourseinjaipur.in/what-is-ppc-a-comprehensive-guide-to-pay-per-click-advertising/