This article presents a study of the genre field of official Telegram channels of higher educational institutions in Russia. It is shown that the publications of these channels on this platform are similar in their structural and stylistic design: they have multimedia and text blocks. are characterized by concise and fragmented text. interactivity and hypertextuality. https://www.bekindtopets.com/deal-find-Equi-Jec-6-best-super/